Dawn Ultra Dishwashing Liquid, 7 fl oz Bottles, Assorted Scents, 2-Pack

The Dawn Ultra Original-Scent Dishwashing Liquid has long been a staple in many households, praised for its effective grease-fighting abilities and Consistent performance. However, recent changes to its scent have sparked Considerable discontent among loyal users. Many longtime customers have expressed disappointment and annoyance regarding the introduction of a new, perfumed scent, which they describe as overwhelming and reminiscent of fabric softener. These users have reported experiencing adverse effects, such as migraines and allergic reactions, asserting that the new fragrance alters their entire dishwashing experience. What once was a beloved product is now associated with discomfort and illness, prompting some to Consider switching brands altogether. Complaints range from the new scent being likened to shampoo to demands for a return to the original formula, which was celebrated for its simplicity and effectiveness without added fragrances. Overall, while the cleaning power of Dawn remains intact, the drastic change in scent has resulted in a backlash that could alienate its dedicated Consumer base. This shift from an original, trusted scent to a heavily perfumed alternative has overshadowed the product's core functionalities, leading many long-time users to reConsider their loyalty. **