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38561453
Data Driven: How Performance Analytics Delivers Extraordinary Sales Results
87% of respondents would recommend this to a friend
Preces #:
38561453
€ 31
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Data Driven is a uniquely practical guide to increasing sales success, using the power of data analytics.
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What Stands Out
Insightful Analytics
Provides in-depth performance analytics to help businesses understand sales trends, enabling informed decisions that drive revenue growth and enhance customer engagement.
Performance Tracking
Tracks key performance indicators in real-time, allowing companies to adjust strategies swiftly and optimize sales processes for maximum effectiveness and efficiency.
Actionable Strategies
Equips sales teams with actionable insights and proven frameworks that convert data into strategic approaches, effectively boosting overall sales performance and market positioning.
Produkta informācija
- A how-to guide to boosting sales through predictive and prescriptive analyticsData Driven is a uniquely practical guide to increasing sales success, using the power of data analytics. Written by one of the world's leading authorities on the topic, this book shows you how to transform the corporate sales function by leveraging big data into better decision-making, more informed strategy, and increased effectiveness throughout the organization. Engaging and informative, this book tells the story of a newly hired sales chief under intense pressure to deliver higher performance from her team, and how data analytics becomes the ultimate driver behind the sales function turnaround. Each chapter features insightful commentary and practical notes on the points the story raises, and one entire chapter is devoted solely to laying out the Prescriptive Action Model step-by-step giving you the actionable guidance you need to put it into action in your own organization.Predictive and prescriptive analytics is poised to change corporate sales, and companies that fail to adapt to the new realities and adopt the new practices will be left behind. This book explains why the Prescriptive Action Model is the key corporate sales weapon of the 21st Century, and how you can implement this dynamic new resource to bring value to your business.Exploit one of the last remaining sources of competitive advantageRe-engineer the sales function to optimize success ratesImplement a more effective analytics model to drive efficient changeBoost operational effectiveness and decision making with big dataThere are fewer competitive edges to gain than ever before. The only thing that's left is to execute business with maximum efficiency and make the smartest business decisions possible. Predictive analytics is the essential method behind this new standard, and Data Driven is the practical guide to complete, efficient implementation.
| Publisher | Wiley |
| Publication date | March 2, 2015 |
| Edition | 1st |
| Language | English |
| Print length | 256 pages |
| ISBN-10 | 1119043123 |
| ISBN-13 | 978-1119043126 |
| Item Weight | 15 ounces (425.25 grams) |
| Dimensions | 5.74 x 0.77 x 8.74 inches (14.6 x 2 x 22.2 cm) |
Who Should Buy?
-
Sales Professionals
Sales reps looking to enhance their performance through data-driven strategies will find valuable insights in this book.
-
Business Analysts
Analysts seeking to improve decision-making processes based on performance metrics will gain practical knowledge from this text.
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Sales Managers
Managers aiming to boost team effectiveness through analytics-driven approaches can implement strategies outlined in this guide.
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New Sales Reps
Novice sales reps may find the advanced concepts challenging without prior experience in analytics or performance metrics.
PRODUKTA APRAKSTS
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Sales & Selling Editorial Review
"Data Driven: How Performance Analytics Delivers Extraordinary Sales Results" is a highly recommended book for individuals interested in sales strategy and operations. The book is written in an accessible and informative way that translates the complex world of data analytics into concepts that can be easily grasped in daily work. The story format of the book makes it relatable and enjoyable to read. The book provides a good framework for sales strategy and operations from the perspective of a GM. The balance of using a fictional story and levity to highlight important concepts has made it a fun and fast read that can make readers smarter, irrespective of their role.
Customer Reviews & Ratings
60 klientu vērtējumi
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5 zvaigzne
66%
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4 zvaigzne
24%
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3 zvaigzne
4%
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2 zvaigzne
5%
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1 zvaigzne
1%
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Dalieties savās domās ar citiem klientiem
Pros
- Provides a good framework for sales strategy and operations from a GM's perspective
- Written in an accessible and informative way that translates complex data analytics into easily understandable concepts
- The story format of the book has made it a fun and enjoyable read that can make readers smarter
Mīnusi
- Lacks a detailed "how-to" on implementing performance analytics in your organization
Product Price History
Svarīga informācija
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Funkcijas un priekšrocības
- Transform the sales function with big data
- Predictive and prescriptive analytics brings value to business
- Prescriptive Action Model is the key sales weapon of the 21st Century
- Implement efficient analytics model
- Boost operational effectiveness with big data
- Execute business with maximum efficiency
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